Pakistan’s Digital Finance Access Rises to 35% — But Gender Gap Remains Stark

Access to digital financial services (DFS) in Pakistan has increased significantly over the past decade, but the country still faces deep-rooted gender and regional inequalities, according to the latest Karandaaz Financial Inclusion Survey.

The 2024 report reveals that 35% of Pakistanis now have access to financial platforms such as bank accounts, mobile wallets, or non-bank financial institutions — a sharp jump from just 7% in 2014. This 28% rise reflects progress in digital infrastructure and financial outreach efforts across the country.

However, the numbers also paint a concerning picture: while 56% of men are financially included, only 14% of women have similar access. Although this marks an increase from just 3% in 2014, the gap remains alarmingly wide.

The survey, based on responses from 6,624 households nationwide, highlights how limited literacy, lack of digital access, and cultural barriers continue to restrict women’s participation in the financial system.

Regional disparities are also evident. Punjab leads the way with 40% financial inclusion, followed by Islamabad at 38% and Gilgit-Baltistan at 33%. In contrast, rural areas — especially in Balochistan and interior Sindh — lag behind due to weaker infrastructure and digital reach.

The gap is even more striking in mobile wallet ownership. While 48% of men now own registered mobile wallets, only 11% of women do. Even though female mobile phone ownership has improved — rising from 29% in 2014 to 46% in 2024 — the difference remains huge when compared to the 82% mobile ownership rate among men.

Additionally, only 47% of women reported having a registered SIM card in their name, a basic requirement for using most DFS platforms. Without this, access to banking apps or digital wallets remains nearly impossible.

Karandaaz’s findings call for urgent and targeted interventions to bridge this gender divide. Financial literacy programs tailored for women, improved access to digital devices, and simplified onboarding processes could play a crucial role. Moreover, involving community influencers, deploying female agents, and designing gender-sensitive products could help build trust and increase adoption.

While Pakistan’s digital finance journey has made notable strides, true progress will depend on inclusivity. Without empowering women and rural populations, the goal of full financial inclusion will remain out of reach.